Large businesses have big budgets for marketing and promotion

You should spend about 40 minutes on IELTS writing task 2.

Large businesses have big budgets for marketing and promotion and, as a result, people gravitate towards buying their products.

Give specific reason and explain them with examples from your own experience or knowledge.

You should write at least 250 words in IELTS writing task 2.

Question Overview

Topic : Marketing and company
Type : Opinion

Model Answer

Huge businesses and global brands invest an immense sum of money for advertising and marketing. Thus, people tend to see those ads all of the time while small regional companies do not get to the clients. This may result in some severe difficulties, like the closure of local companies along with the monopoly in the company. Aside from that, individuals might be readily trapped by big companies. There are just a few measures which may be adopted to tackle this matter and inspire people to purchase local products.

People would rather purchase products which were knowingly or unconsciously publicised for their thoughts and so many regional companies, despite their quality goods, cannot bring in customers. The dominance of global brands and massive companies will ruin the market for locally produced products and consequently would make tens of thousands of people jobless. Additionally, enormous markets do their very best to draw the public attention for their products, and advertising is among the very best resources they have. Sensitive, creative and deceptive commercials and advertising policies frequently make the people today think they need those goods. This could create a monopoly on the marketplace, and people would frequently be deceived. Therefore consumers could be trapped with the big companies and might have no choices for them but also to purchase products of some specific brands.

To be able to encourage people to purchase local products, a few options ought to be taken into consideration. Last, local product makers must be financially supported by the banks and the authorities since they are useful for the economic advancement of a nation.

The totalThe total dominance of big companies can have unthinkable effects which could harm a town’s or just a nation’s fiscal situation. A remedy for this challenge is systematising local niches and developing a tightly integrated system which may have a successful outcome.

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