Describe An Advertisement That You Don’t Like

IELTS Speaking Part 2: IELTS Cue Card

Describe an advertisement that you don’t like.

You should say:

When did you see it?
What is it about?
Where you saw it/how you came to know about it?
Why you didn’t like it?

Note: You will have to talk about the topic for one to two minutes. You have one minute to think about what you are going to say. You can make some notes to help you if you wish.

Model Answer 1:

Introduction:
Well, we all see daily advertisements on television, radio, or even the internet. Some of these advertisements are great, and others leave us less enthusiastic about selling the product or service.

Here, I would like to talk about an advertisement I did not like.

When did you see it? and Where you saw it/how you came to know about it?
I recently saw this advertisement while scrolling through my social media feed. It was the middle of the day, and I was on break from work and checking my Facebook page.

What is it about?
The advertisement was for a new brand of shampoo that promised to make hair smoother and shinier than ever before. It also claimed to restore damaged hair and make my hair stronger.

The advertisement also said that the shampoo was made with natural ingredients and was safe for everyday use.

Why you didn’t like it?
I didn’t like this advertisement because it was making false promises and exaggerating the effects of its product. I don’t believe that any shampoo can make your hair smoother and shinier than ever before.

And I also don’t think that it can restore damaged hair or make it stronger. I also didn’t trust the claim that the shampoo was made with natural ingredients and was safe for everyday use.

Conclusion:
Overall, this is the advertisement that I didn’t like.


Model Answer 2:

Introduction:

  • Well, I generally don’t like to watch a lot of advertisements because I think they are a waste of time.
  • Although some ads are funny and informative but then there are some ads which can really annoy or irritate people.

When did you see it?

  • And today, I would like to talk about one such advertisement which I really dislike whenever it’s on air.

What is it about? and Where you saw it/how you came to know about it?

  • It is the ad of a toilet cleaner and its run time is about 45 seconds.
  • What happens in this advertisement is that a TV show host visits four to five different households and asks the house owners about the cleanliness level of their toilets.
  • Most of the people say that their toilets are clean but then he insists on seeing them.
  • And then the camera zooms on to the actual toilet seats, which are very dirty and have yellow/ dark brown stains on them.
  • The host then recommends the blue coloured toilet cleaner and applies it to the dirty toilet seats
  • After this, the toilets are shown as sparkling clean just like a brand new toilets.

Why you didn’t like it?

  • Now there are two main reasons why I hate this advertisement.
  • First is obviously the dirty toilet seats being shown on television.
  • I think would give nausea to anyone watching it.
  • The second, and worst part about this ad is its timing.
  • Normally, I watch the television while having my food i.e. during Lunch or Dinner and this is the time when they show this ad repeatedly.
  • I feel so disgusted, and I am not able to eat my food after watching this ad.
  • Nowadays this ad is being shown on youtube as well and I always do skip ad whenever it comes online.

Conclusion:

  • I wish there should be a method that should allow the viewers to choose the type of ads they would like to see.

IELTS Speaking Part 3 : Follow up Questions

Here some examples of follow up questions that you may asked during your speaking part 3 by examiner related to cue card “describe an advertisement that you don’t like”.

1. Why do some people hate advertisements?
People do not like advertisements while they are watching a program because ads break the continuity. Another annoying factor is that most of the ads are very repetitive and there is nothing new. But the fact remains that if there are no advertising agencies to sponsor the programs we will not be able to watch good programs.

2. Do people usually buy stuff after watching advertisements?
Yes, definitely many people buy the products after they watch an ad. Many of the advertisements are very innovative as well as informative these days. An advert can lure a wide range of people, from small children to senior citizens.

3. Is music useful in advertising?
Yes, music adds life to the ad. Music can add meaning to anything and so music is useful in ads. For example, some jingles keep ringing in your ears even after the ad is over. So, the purpose of the ad is fulfilled.

4. What are the advantages of TV advertisements? How about internet advertisements?
TV ads have both audio and video component. So these give visual reminders of the products and that is what sells the products. Internet ads can be skipped and it is optional and up to the user whether to view them or not.

5. Where usually do we see adverts?
We see ads all around us – on TV, on the radio, on roadsides, in newspapers, in magazines, on the internet, on phones and as flyers.

6. Are there any advertisements at school?
Sometimes, supermarkets and fast food outlets give money to schools and open their outlets in schools. This is a way of advertising their products.

7. Are there some inappropriate adverts, like that of a condom?
There are some inappropriate ads, like the ad of some perfumes, which imply that if a boy wears that perfume, girls will flock around him, and the ads of some drinks like coke and Pepsi. The ad of condoms is not inappropriate in my opinion. It is an important step in sex education.

8. Why does the government allow such ads?
The government allows such ads because these ads spend a lot, which boosts the economy. Not only does the government earn, but the people working in these ads also earn a lot.

9. Do you think it is bad for children?
Yes, sometimes children are lured to buy such things, but I feel that parents can play a very positive role by keeping an eye on their children and guiding them on what is right or wrong.

10. Do parents complain about it?
Yes, parents complain about it at times, but the advantages these ads are giving to the country, are much more than the negative effects of these ads.


Important Vocabularies

1. Enthusiastic

having or showing intense and eager enjoyment, interest, or approval.

Example:
Some of these advertisements are great, and others leave us less enthusiastic about selling the product or service.


2. Exaggerating

represent (something) as being larger, better, or worse than it really is.

Example:
I didn’t like this advertisement because it was making false promises and exaggerating the effects of its product.


3. Nausea

a feeling of sickness with an inclination to vomit.

Example:
I think would give nausea to anyone watching it.


4. Disgusted

feeling or expressing revulsion or strong disapproval.

Example:
I feel so disgusted, and I am not able to eat my food after watching this ad.


Collocations

1. Daily advertisements

advertisements that are seen or heard on a daily basis through various media such as television, radio, or the internet.

Example:
I see daily advertisements for new products while watching TV.


2. Social media feed

the constantly updating list of stories or posts in the homepage of a social media platform.

Example:
I saw a funny meme while scrolling through my social media feed.


3. Middle of the day

the time period that is halfway through the day, usually around noon or early afternoon.

Example:
I usually take a break in the middle of the day to rest and recharge.


4. Natural ingredients

ingredients that are derived from natural sources, such as plants or minerals, rather than being artificially created.

Example:
The skincare product is made with natural ingredients like aloe vera and chamomile.


5. Everyday use

something that is suitable or intended for use on a daily basis.

Example:
This moisturizer is gentle enough for everyday use.


6. Sparkling clean

something being extremely clean and shiny.

Example:
After using the cleaning product, my kitchen was sparkling clean.


Credits:

Photo by Aaron Sebastian on Unsplash

Our Editorial Staff at IELTS Rewind provides exclusive tips, tricks, and IELTS material to help enhance your band score. They are an integral part of our team, dedicated to your IELTS success.


Leave a Comment

Facebook Twitter WhatsApp